Why Minerals?

When it comes to makeup, most of you probably want a natural look. At the same time, you want to cover any flaws. You can try to accomplish this with a number of makeup products, but minerals are far superior at achieving this two-part goal.


Mineral makeup is nature’s way of saying, “Hey, Gorgeous! I have the tools to enhance your natural beauty!” Because minerals are thin sheets of flat crystals, they overlap each other on the surface of your skin and create a natural, beautiful look. The minerals used to create mineral makeup are processed into powders that are then mixed to create various colors and finishes. Some mineral makeup contains fillers, fragrances, talc, or other irritants in addition to the minerals. Ours, however, does not. We use two primary minerals – zinc oxide and titanium dioxide. These ingredients are known to soothe the skin and shield it from environmental pollutants.


Mineral makeup is light, yet it has excellent coverage. It is great for those with sensitive skin and is actually good for your skin! The minerals in our makeup form a layer that reflects light, which reduces the appearance of fine lines and wrinkles, creating a smooth appearance.

The Beauté Difference

At Beauté Minerals, we believe makeup should enhance, not harm.

Many commercially available makeup brands use ingredients that are difficult to pronounce and even more difficult for your body to handle. Parabens, which are widely used in drugstore makeup, are preservatives that mimic estrogen and may disrupt the endocrine system. Other cosmetics may even contain ingredients that are known carcinogens, like 1,4-dioxane, a contaminant that isn’t listed on labels but can be found in some products that contain PEG compounds. These harmful ingredients can even be found in some brands of mineral makeup!

Unlike other brands, we use only 100% pure minerals from Mother Nature. We leave out all the harmful ingredients and skin irritants, like talc, fillers, oil, fragrances, gluten, preservatives, and parabens.*

For those with celiac disease or gluten sensitivity, gluten-free makeup is important! Although the gluten molecule is too large to enter intact skin, it can get into your body through cuts/blemishes in your skin or it can get into your mouth during application, from getting on your hands or applying it on your lips or close to them. Click here to read more about our commitment to gluten-free makeup.

We are also cruelty free and do not test on animals. Plus, our mineral makeup lasts throughout the day and is water resistant.

Try Beauté today and discover the beauty of minerals!

 *All of our products are paraben-free, with the exception of our mascara.

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